Clearspring and Freewebs Create Partnership
Clearspring and Freewebs Create Partnership to Spread and Track Marketers Campaigns Across the Web
New York, NY - July 18, 2007 — Clearspring, the market leader in widget syndication and analytics, announced today a co-marketing and distribution partnership with Freewebs, the company that offers the web's most open personal publishing platform and helps people unleash their creativity online.
Freewebs will leverage Clearspring's syndication and analytics platform to provide Freewebs' customers real-time metrics associated with their marketing campaigns on the distributed web. As part of this agreement, Clearspring's clients will be able distribute their marketing campaigns through Freewebs and automate the publishing process of their widgets to Freewebs' WidgetBank widget gallery, where Freewebs' members have unlimited access to thousands of widgets they can embed on their websites.
"Freewebs partnered with Clearspring because of its scalable, enterprise-class platform that ties widget syndication to real-time distribution reporting. Clearspring gives us and our clients knowledge about our users and their online experience," said Shervin Pishevar, President, Freewebs. "At Freewebs, we believe in an open web where people should be able to freely express themselves using the best available tools."
Clearspring has established itself as the leading platform on the distributed web for major media companies and marketers, such as NBA, NBC Universal and Sony Pictures, as well as RockYou, a leading provider of widgets. Clearspring's platform enables developers, publishers, advertisers and media companies to track the spread and usage of their widget campaigns across the web with real-time analytics.
"Freewebs will use our platform to syndicate and track its marketers' campaigns to expand distribution and build metrics into its personal publishing platform," said Chris Marentis, CEO of Clearspring. "Additionally, our customers will reach more users with their campaigns because Freewebs will be able to feature branded content from our clients across their site and within the Freewebs WidgetBank, where its members have access to the most compelling collection of widgets."
About Freewebs
Freewebs is the company that offers the web's most open personal publishing platform, dedicated to ensuring everyone in the world can create a quality multimedia website. For anyone with an Internet connection and something to share, Freewebs provides the toolkit to express their voice on the Web through its versatile publishing platform. To date, Freewebs members have created more than 17 million comprehensive websites including blogs, photos, videos, music, e-commerce and more. Founded in 2001, Freewebs is privately held and based in Silver Spring, MD. Please visit www.freewebs.com today.
About Clearspring
Clearspring is the leader in social distribution, connecting publishers and advertisers to audiences on the social Web. Clearspring's content sharing products, ranked No. 1 by comScore, enable publishers, developers and advertisers to easily distribute and track digital content such as widgets, videos, photos and links to the most popular destinations, including social networks, start pages, bookmarking sites, blogs, mobile devices and desktop platforms. The company provides additional distribution of content on a paid performance basis to the world's leading brands through a targeted social distribution network of affiliate partners. The company reaches over 534 millionusers worldwide. Its tools are served billions of times monthly and they power programs for many major brands and over 400,000 other long-tail developers. To learn more, visit www.clearspring.com.